How Viking Women Forge Sisterhood Through Adventure
2026-03-04 - 11:05
This article is brought to you in partnership with Viking Women Iceland is widely regarded as one of the best countries in the world for women to live, consistently ranking among the leaders in global gender equality. The country combines generous parental leave, affordable childcare, strong political representation, and comprehensive legal protections against discrimination and violence. Beyond that, it has closed more than 80% of its overall gender pay gap, and it was the first nation to require companies to demonstrate that they pay men and women equally for the same work. Given this firm commitment to gender equality, it is no surprise that Iceland also offers a range of services specifically designed to support women. Rather than creating division, these services form part of a broader national effort to ensure that women have equal access to safety, opportunity and economic independence. Photo: vikingwomen.is Founded by Saga Líf Friðriksdóttir, Viking Women represents the natural evolution of Iceland’s travel industry. Since 2021, the company has been organising carefully curated, women-only adventures led by women. With a lifelong passion for hiking, travel and the outdoors, Saga has built more than a tour company — she is cultivating a supportive community. Through shared challenges and unforgettable journeys across Iceland’s dramatic landscapes, women are invited to explore boldly, grow in confidence and forge meaningful connections along the way. Powerful Dynamic Photo: vikingwomen.is Saga Líf recalls her first experience of guiding a women-only tour in 2016 with warmth. “I guided them through the highlands on a hike on the Laugavegur trail, we did horseback riding, kayaking, and many more adventures”, she says. “We became such good friends and the energy in the group was amazing. We were all each other’s cheerleaders and the dynamic was powerful. That is when I knew that these types of groups were special and if I could choose, I would only want to guide women only groups in the future”. Photo: vikingwomen.is Over the years, the guide selected favourite locations for Viking Women. Each tour is a chance to revisit the treasured places and share their energy with the travellers. This energy can be soothing or invigorating, but always beneficial for women who embark on the journey. Saga Líf admits the Viking Women tours are not only about exploring Iceland but finding inspiration and fostering friendship. “When women travel with Viking Women, I hope they leave with a deeper sense of confidence and connection not just to Iceland, but to themselves and to one another”, the guide says. “I want them to feel proud of what their bodies and minds are capable of, and to carry that strength home with them. Many arrive as solo travellers and leave with new friendships, shared stories, and a renewed sense of belonging”. Creative and Adventurous Photo: vikingwomen.is The tour selection at Viking Women radiates creativity and purpose. Among its signature experiences is the Icelandic Knitting & Winter Culture Tour — a seven-day journey where women gather to knit, connect and explore the iconic landscapes of Iceland’s Golden Circle and South Coast. Workshops are led by a local designer and knitting expert, offering genuine insight into Iceland’s rich textile heritage. Photo: vikingwomen.is Several itineraries are thoughtfully crafted to restore both body and mind, inviting you to experience Iceland’s winter landscapes at a calm, unhurried pace. The six-day Iceland Highland Winter Wellness Retreat, for example, combines adventure with relaxation through activities such as snorkelling, a soothing soak in the Highland Baths, yoga sessions and more, all set against the serene backdrop of the highlands. For those who appreciate classic hiking, there is no shortage of choice. Trails range from the renowned Laugavegur Trail to the scenic Víknaslóðir in East Iceland, each offering unforgettable views and deeply immersive outdoor experiences. What Travellers Say Feedback on Google reflects a wide range of experiences and backgrounds. Viking Women appears to resonate with women of all ages and from all corners of the world. Jacqueline Jones highlights the welcoming atmosphere and professionalism that keep you buoyant, even when you begin to doubt whether you can keep up. Our guide Sigrun was wonderful, very knowledgeable on Iceland history and told all about Icelandic culture, including the Hidden peoples. She was knowledgeable on the Iceland terrain and definitely knew her way around to show us beautiful sites. I am 73 and completed all the hikes which are optional if you feel you can’t complete. Jacqueline Jones Photo: vikingwomen.is In another review, Wendy Max shares her healing journey: “I have been on a healing journey and came across Viking Women Tours in Iceland. I firmly believe that stepping outside your comfort zone is how you grow, so I booked my place without knowing anyone else and simply went for it. I was NOT disappointed!” Wendy Max Open For a Journey Photo: vikingwomen.is In many life situations, we have to be competitive. Viking Women offer a space where every woman feels free from a necessity to play a role that doesn’t always suit them. “You don’t need to be the fastest, the bravest, or the most experienced, you just need to be open to the journey”, Saga Líf says. “If you’re feeling the pull to come, trust that instinct and trust your gut feeling. You’ll be supported every step of the way, welcomed exactly as you are, and surrounded by women who are likely feeling much the same”. Click here to find out more about the Viking Women tours.